My VWD Lottery Experience.

I’ve had a surprisingly good response to my latest email campaign. I was sent an offer by an email marketing company that I’ve used before, the offer was to send an email to 500 names for 20 quid. I haven’t really used them for a long time simply because the response to lottery related emails is so poor but I thought I would use my new mini-autoresponder page advertising a “Save Your Driving Licence” ebook which explains all the things you need to do if you’re caught speeding on UK roads.

Nearly 50% of the adult population of the UK play the lottery so if I could appeal to UK residents it’s a fair chance that 1 out of every 2 of them will be a qualified prospect for my lottery business. Who wouldn’t want to get off a speeding ticket?

So I sent out 500 emails to UK males and the past 2 days have seen my inbox go crazy with “a subscriber has joined…” messages!

This has been the best response to any email I’ve sent with this company, after just 2 days the click through rate has been over 40% and out of those more than 80% have entered their details to receive the ebook (and a couple other emails afterwards prompting them to watch the player movie or enter a free competition).

Over the next couple of weeks I will be watching my prospects page very closely and see how many click through to enter the free competition. If enough go in there I think I will do a MAJOR email campaign!

Do YOU want to save your driving licence? Have you been caught speeding? click below to get your free ebook.